Turnkey retail delivery · Anywhere in India

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Furniture & Fitout Production

Made in our workshops. Finished on site.

Wall bays, shelving, counters, mid-floor units and furniture in wood, metal and mixed materials. Installed and finished by our site teams. One 21-day prototype or a national roll-out.

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Twin serviceGeneral Contracting, built on site →

Production leads

A wall bay a few millimetres out undoes months of planning.

So we make fixtures in-house and trial-assemble every piece. Then our site teams install, align and finish it in the store.

Ends on site: installed and finished by our site teams.

What's included · drawing to installed fixture

Seven stations. One line that ends in the store.

01

Production detailing

Approved design to buildable shop drawings.

  • Shop drawings
  • Material, hardware & finish schedules
  • Lighting & power routing inside fixtures
  • Value engineering, where useful

On site: checked against the survey before cutting.

02

Furniture & fixtures

Every unit a store stands on.

  • Wall bays, shelving, display units
  • Cash wraps & service counters
  • Mid-floor units & tables
  • Trial rooms, seating, back-of-house storage

On site: fitted to the finished walls and floor.

03

CNC & joinery

Repeatable precision, unit after unit.

  • CNC cutting & routing
  • Precision joinery
  • Edge-banding & laminating
  • Repeatable parts for roll-out batches

On site: parts that fit first time.

04

Metal fabrication

Frames, rails and brackets made in-house.

  • Mild steel & stainless steel frames
  • Brackets, rails, hanging systems
  • Mixed with wood, glass, acrylic
  • Powder-coat & metal finishes

On site: bolted to rails, levelled, aligned.

05

Finishing

Matched to the brand's approved samples.

  • Paints, PU & coatings
  • Laminates, veneers, solid surfaces
  • Trial assembly before dispatch
  • Finish checks against samples

On site: touch-ups by our site carpenters.

06

QC, packing, dispatch & install

Rollout fixtures kitted and dispatched to site.

  • QC at each production gate
  • Protective, labelled packing
  • Kitted & dispatched to site
  • Planned dispatch to site

On site: unpacked, installed, snagged, handed over.

07

Installed & finished on site

Where the workshop line ends: in your store.

  • Installed by our site teams
  • Levelled, aligned, lit
  • On-site carpentry & touch-ups
  • Snagged with the GC programme

Handed over with the store, on one date.

Twin services · two tracks, one date

While we make the fixtures, our site teams build the store.

Furniture & Fitout and General Contracting run in parallel, then meet at install. One contract, one accountable date.

Prototype · week by week

Approve the real thing before you build fifty.

21days

Rates agreed, then a full prototype. Signed off, then the roll-out.

Week 1

Lock the design

Shop drawings, materials, finishes approved.

Week 2

Build it

Made in our workshops, QC at each stage.

Week 3

Show it

Assembled, finished, reviewed with your team.

Then on site: the approved prototype sets the standard our site teams install to.

The order, every time. Rates are agreed before the prototype is made, so no effort or money goes into a prototype that can't be priced.

  1. Rate alignment
  2. Prototype production
  3. Prototype approved
  4. PO
  5. Roll-outapproved prototype, store by store
  6. Invoice
  7. Payment
Phases are indicative; the exact plan comes with the estimate.

How we deliver

Detail. Prototype. Produce. Install.

Fitout timelines depend on prototype scope and quantities, set per project at estimate.

  1. Detail

    Shop drawings, materials, finishes and rates agreed.

    Gate: Drawings approved
  2. Prototype

    Full sample fixture in 21 days.

    Gate: Prototype signed off
  3. Produce

    Batches tracked live.

    Gate: QC passed
  4. Pack & dispatch

    Trial assembly, protective packing, planned dispatch.

    Gate: Dispatch checklist
  5. Install & finish on site

    Our site teams install, align, finish, hand over.

    Gate: Install sign-off

See the 16 gated stages →   How our site teams build the store →

Materials we specialise in

Wood, metal and everything between.

  • Plywood
  • HDHMR
  • MDF
  • Laminates
  • Veneers
  • Solid surfaces
  • Mild steel
  • Stainless steel
  • Glass
  • Acrylic

On site: edges, shutters and touch-ups finished by our site carpenters.

See all materials →

Where it applies

One fixture or a national roll-out

Batch-produced in our own workshops, kitted and dispatched to stores in step with our site teams. We deliver and install anywhere in India.

On site: every store installed and finished to the same standard.

Beyond retail: we also build offices, hospitals, clinics and hotels. Commercial Interiors →

Campaign fixtures and POSM? See POSM Fixtures →

  • Flagship stores
  • Mall stores
  • High street stores
  • Shop-in-shops
  • Kiosks
  • QSR & cafés
  • Showrooms
  • Bank branches
  • Experience centres
  • Multi-store roll-outs

Built by us

Made on our floor, fitted in store.

Photos from our own projects: fixtures and joinery from our production floor, installed in store.

Birkenstock · footwear

Brief
Express Birkenstock's German craft heritage, from the flagship façade to the mall shoe wall.
Constraint
A sculptural brass grid had to sit seamlessly with precise timber shoe walls.
How
As general contractor we delivered façade, entrance and shell. Our production floor made the brass grid, lit shoe walls, tables and podiums. We have built about 90% of Birkenstock's company-owned stores in India.
Handover
Bilingual signage, lightboxes and VM installed for a premium opening.

All photos of this project →

Birkenstock store with lit timber shoe walls and central tables
Lit shoe walls
Sculptural brass grid arch around a bronze relief wall
Brass grid
Timber display tables and podiums with sandals in a Birkenstock store
Tables and podiums

TekEasy · consumer electronics

Brief
A clean multi-brand store with clear zones for phones, TVs, accessories and appliances.
Constraint
Many partner brands needed equal, well-lit presence on one fixture system.
How
As general contractor we delivered shell-to-finish works and façade. Our production floor built the modular wall bays, demo tables and appliance plinths.
Handover
Zone signage and brand graphics installed, ready for stock-in.

All photos of this project →

Electronics store with timber wall bays, accessories wall and demo tables
Wall bays and demo tables
Appliance zone with timber shelving and counters
Appliance zone
Rows of washing machines and fridges on low appliance plinths
Appliance plinths

Asian Paints · Colour Cube and Colour Ideas stores (paints division)

Brief
Paint stores where shoppers see, compare and choose colour with confidence.
Constraint
Every store had to read as one Asian Paints experience, wherever it opened.
How
We build these stores end to end: civil and interiors as general contractor, fixtures and colour displays from our production floor, signage and VM by our site teams and specialist partners.
Handover
Stores handed over complete and ready to sell.

All photos of this project →

Timber and black display bays for paint and wood-finish ranges
Display bays
Wall texture sample display with lit shelves
Texture display
Asian Paints Colour Cube store front with its red fascia signage in daylight
Store front

See fit-out projects in the Project Gallery →

Our own production

Own workshops and our nationwide network: three HQs with fit-out and signage production, a central warehouse and 18 Satellite Centres.

Gates, not guesses

Drawing, prototype, QC and dispatch gates. Problems fixed in the workshop.

One accountable team

Workshop and site teams on one programme. Safety strictly followed.

The OmG Standard →

FAQ

Fitout questions

More in the FAQ.

How long does a full fitout production run take?

It depends on prototype scope, quantities and finishes. We set the timeline per project at estimate. The prototype itself takes 21 days.

Do you only manufacture, or also install?

Both. Our site teams install and finish what we make. Or we supply only and another contractor installs.

Time = Money

Every day a store opens late is revenue that never comes back.

One team on site and in the workshop, one contract, and a date we hold.

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